SEO Kya Hota Hai? | SEO Kaise Karen? |

Yadi aap Blogging shuru kar chuke hain, to aap ko yeh jaanna bahut zaroori hai ki SEO kya hota hai? or SEO Kaise Karen?

SEO ka full form hota hai Search Engine Optimization. Har blogger ki yhi chahat hoti hai ki jo bhi hamne blog post likhi hen un par traffic aye. Hamare Blog par jitna zyada traffic ayga utni zyadah ham earning kar sakte hen.

Apne blog per traffic kaha se le kar ayen? Internet per 90% log kuch bhi dhondhne ke liye google par hi search karte hen.

Yadi ham apne blog ko google se jod den or SEO ache se kar den to hamara blog bhi Google ke search me 1st page par show hone lagega. Isse sabse zyadah visitor hamari website ya blog par ayenge.

Isi tarah se ham un visitors ko Google AdSense ke zariye zyada se zyada advertisement dikha sakte hen. Ya fir affiliate marketing karke un visitors ko products promote karke bhi earning kar sakte hen.

 

 

SEO Kaise Kaam Karta Hai?

Aap jab bhi koi chiz padhne ya sikhne ke liye google par search karte hen to Google ka SERP (Search Engine Result Page) Top page par jo bhi content dikhata hai voh sab SEO ki vajha se hi top me aate hen. 

Darasal google ki yahi koshish hoti hai ki veh apne user ko sahi se sahi jankari de. Iske liye veh internet par sabhi blogs ko apne algorithm ki madad se dhoondhta hai or blog ke content or site ki quality ke base par ranking deta hai.

SEO ke zariye hi ham apne content or site ki credibility ko improve kar sakte hen or ache se acha google ko serve kar sakte hen. 

 

Google Top Page Par Rank Karna Kyon Zaroori hai?

Esa isalye hai kyon ki zyadatar log pehle page par aane vaali websites par hi visit karna pasand karte hen. Alsmost 90% log google ke 1st Page par dikhaye gye content ko hi consume karte hen.

Isliye Har bloggar or business ki yahi koshish hoti hai ki voh kisi tarah google kke 1st page par rank kar jayen or zyada se zyada visitors unka blog padh saken.

Esa karne ke liye SEM & SEO 2 hi tarike hen. SEM yani Search Engine Marketing ke zariye aap apni post ko google ke top me dikha sakte hen. Iske liye aapko google ka paid program Google Ads Use karna Padta hai.

Iske vipreet, SEO yani Search Engine Optimization Ke zariyee aap mehnat karke apni site or webpage ko google ke top me rank karwa sakte hen. Isme kafi time bhi lag jata hai.

 

Types of SEO – SEO Ke Prakaar

Mainly SEO teen prakaar ke hote hen.

ON-PAGE SEO 

OFF-PAGE SEO

TECHNICAL SEO

On-Page SEO Kaise Kare?

Jab bhi ham apne blog par kisi bhi topic par ek nya post likhna shuru karte hen to hame content likhte sama jo SEO karna hota hai, use On-Page SEO kehte hen. 

basic On-Page SEO kaise karna hai uske liye niche diye gye steps ko follow karen.

  1. Post Tilte 50-60 characters ka hona chahiye.
  2. Post Title me keyword jiske bare me post likhna hai, vo hona chaiye.
  3. 1st paragraph 100-180 words ka hona chahiye.
  4. 1st paragraph me targeted keyword ko mention karna chahiye.
  5.  1st heading kewal ek hi honi chahiye.
  6. Post ko headings ke hisab se likhna chahiye.
  7. Headings or subheadings me bhi keyword ko mention karna chahiye.
  8. Ek paragraph 300 words se zyadah ka nahi hon chahiye.
  9. Yadi Blog English me he to Passsive Voice sentences ki matra 10% se zyadah nahi honi chahiye.
  10. Apne blog ki other posts ki internal linking karni chahiye.
  11. High authority sites External linking bhi SEO factor hai.
  12. Topic ke hisab se kamse kam 1000 words ka article likhna chahiye.
  13. Post me image bhi dalni chahiye.
  14. Image ka size kamse kam hona chaiye.
  15. Image ke alt box me Post ka title dal dena chahiye.
  16. Keyword se related youtube ki video bhi post me embedded karni chahiye.
  17. Yadi koi comparison karna he to table ka use karna chahiye.
  18. Post se milte julte 4-5 Tags dalne chahiye.
  19. URL me keyword ko dalna chahiye.
  20. URL ko SEO friendly banane ki liye usme sirf Main words ka use karna chahiye. 
  21. Search Description me attention khinchne wala pragraph dalna chahiye.
  22. Search Description ki length 160 words se zyadah nahi honi chahiye.

 

Off-Page SEO Kaise Karen?

Jab ham apna blop post likh kar publish kar dete hen to uske baad jo SEO ham apni post ke liye karte hen, use Off-Page SEO kehte hen.

Basic Off-page SEO karne ke liye niche diye gye steps ko aap follow kar sakte hen.

  1. Post likhne ke liye Keyword Research karen.
  2. Post publish karne ke baad hame apni post ke URL ko Google Search Console me submit karna chahiye.
  3. Post ke high-quality backlinks banane chahiye.
  4. Guest post karke backlinks banana sabse acha tarika hota hai.
  5. Backlink same topics wale blogs ya website se hi lena chahiye.
  6. Post ko sabhi-related social media users ke sath share karna chahiye.
  7. Quora par bhi apna content ko questions ke answers dene ke liye use karen or apni post ka link bhi add karna chahiye.
  8. Post ki images ko Pinterest per share karna chahiye jsse image jaldi rank ho jati hai.
  9. Content ki marketing karna bhi bahut zaroori hai.
  10. Email marketing ke zariye logo tak blogpost ko bhejna chahiye.
  11. Content ki branding bhi bahut zaroori hai.

 

Technical SEO Kaise Karen?

Apne blog ya website ka SEO karna hi Technical SEO kehlata hai. Technical SEO me hame apne poore blog ka SEO karna hota hai jo ki naye bloggar ke liye thoda samajhna mushkil ho sakta hai par namumkin nahi hai.

Basic Technical SEO karne ke liye Niche diye gye steps ko follow kar sakte hen.

  1. Sabse pehle hame apne blog site ki theme par dyan dena chahiye ki voh responsive or fast he ya nahi.
  2. Theme ka mobile friendly hona bahut zaroori hai.
  3. Theme esi choose karni chahiye jo fast load hoti ho zyadah heavy na ho.
  4. Hamari site 3 sec. ke andar khulna zaruri hai usse zyadah time lag raha hai to hame apni site ko optimize karna chahiye.
  5. Blog me images ke size ko compress karke hi use karna chahiye. isse loading time ghat ta hai.
  6. Blog per zyadah ads bhi nahi lagane chahiye esa karne  se site slow load hoti hai.
  7. Cheap and shared hosting ki vjha se bhi Website slow hoti hai. Isliye Hosting achhi wali hi khariden.
  8. Site ka domain me SSL certificate ke zariye secure hona chahiye.
  9. Hamari site hamesha “HTTPS” me hi khulni chahiye.
  10. Site ka XML Sitemap banana bhi zaroori hai.
  11. Robot.txt ka sahi use karna chahiye jisse google ko samjh aye kya crawl karna hai ky nahi.
  12. Blog site ko google analytics se connect karna chahiye jisse traffic monitor kar sakte hen.
  13. Site icon ka use karen.
  14. Apne blog ke About Us, Contact Us, Privacy policy, Terms Conditions, Disclaimer jese pages banaye.

 

Read More- Blogger par Free Blog Banana Sikhen

 

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